Effective Date: December 2025

Welcome to FitAF Performance.

This Privacy Policy explains how we collect, use, and protect your information when you visit our website https://shop.fitafperformance.com, contact us, or use our services, including SMS/text messaging communications.

1. Information We Collect

We may collect the following types of information:

Personal Information:

Name, email address, phone number, mailing address, and any information you voluntarily provide when you contact us, submit forms, or request our services.

Non-Personal Information:

Browser type, device information, IP address, and website usage data collected automatically when you visit our website.

2. How We Use Your Information

We use the information we collect to:

Provide and improve our services

Respond to inquiries and communicate with you

Send service-related messages, confirmations, updates, documents, and tracking information

Send promotional or marketing messages only if you have provided consent

Comply with legal and regulatory requirements

3. SMS / Text Messaging (A2P Compliance)

By providing your mobile phone number and opting in, you consent to receive text messages from FitAF Performance, which may include appointment confirmations, order updates, documents, tracking information, and customer support messages.

Message frequency may vary

Message and data rates may apply

Consent is not a condition of purchase

Opt-Out Instructions:

You may opt out of SMS communications at any time by replying STOP to any message.

For help, reply HELP or contact us directly using the information below.

4. Sharing of Information

We do not sell, rent, or share your personal information (including name, email, or phone number) with third parties for marketing purposes.

We may share information with trusted service providers (such as CRM, messaging, or fulfillment platforms) only as necessary to operate our services.

We may also disclose information if required by law or government authorities, or to protect our rights, safety, or property.

5. Data Security

We take reasonable administrative, technical, and physical measures to protect your personal information.

However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

6. Your Choices

You may request access to, correction of, or deletion of your personal information by contacting us.

You may opt out of promotional emails or SMS messages at any time.

7. Third-Party Links

Our website may contain links to social media platforms or third-party websites. We are not responsible for the privacy practices of those external sites.

8. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date.

9. Contact Us

If you have any questions about this Privacy Policy or our SMS practices, please contact us:

Business Name: FitAF Performance
Email: [email protected]
Website: https://shop.fitafperformance.com